Because beyond branding, thoughtful details make memorable moments.

In a world where mass-produced everything is the norm, adding a personal touch to your gift packaging can make all the difference. You may be wrapping a birthday gift, sending a customer order, or assembling a corporate hamper, in every case, small thoughtful details show that you truly care. For some businesses, you may not even have face-to-face interactions with your customers whatsoever! So how can you make your packaging speak for you and your business so that it will leave a lasting impression on them?

Include a Handwritten Note

It's simple, but powerful. A handwritten note could be a heartfelt message, a thank-you card, or even a small tag with their name on it. Anything that is personalised for the customer alone instantly creates connection. When customers feel valued, they'll be more inclined to buy from you again. Try our swing tags or custom cards!

Scent It (Subtly!)

For extra sensory appeal, consider lightly spritzing tissue paper with a subtle perfume, adding a small dried flower bundle or including scented sachets to add charm and a subtle fragrance without overwhelming the item. The subtle scent is what the recipient will definitely remember and associate it with your gift and your brand!

Something Sweet

For e-commerce businesses with no face-to-face customer interaction, standing out against the crowd is tough but more important than ever. Gift packaging is still important to brick and mortar stores, however, the lack of customer interaction for e-commerce businesses mean that they need to add back in that personal and human touch through their product packaging - as this is the first thing a customer sees! To say "thank you" and make the gift perfect, you can add some chocolate, lollies or freebies.

Decorative Packaging

Skip the boring packaging like a plain white box or a simple kraft bag. Embellish the item in layers of colour, decoration and texture! Try adding excitement by layering tissue, using shredded filler, or adding surprise elements inside the box or bag. Curate a colour story that matches your brand or theme and top it off with a ribbon or gift bow. Decorative packaging goes a step beyond just finding a bag or box to hold your product. It turns the unboxing into an experience to rememeber, not just a transaction.

Final Thoughts

Packaging is more than just protection, it's a part of your product itself. When done thoughtfully, it can turn even a simple product into something heartfelt and memorable.

Explore our collection of custom ribbons, tissue, boxes, tags, gift bags and more and make your next gift unforgettable.