It's not just about what's inside, the magic starts with the details around it.

When it comes to gift presentation, the smallest touches can leave the biggest impressions. The small details shows customers that you care and have thought out every detail of the packaging experience. Tissue paper and filler might seem like afterthoughts, but they're actually essential elements in creating a beautiful, polished and protected package for your product. We know just how much value the right wrapping details can add to your gift presentation. 

Here's why we love tissue and filler and why they should never be skipped:

1. They Set the Tone

The moment someone opens a gift box or bag, the tissue paper is the first thing they see. It sets the stage for the unpacking experience as well as the mood. To convey feelings of elegance, luxury and purity, clean and crisp white tissue paper can be used; for a baby shower or baby products, it could be soft pastels; for a festive feel, use bold colours (like red, green, silver and gold for Christmas). The colour of the tissue paper or shreds helps communicate the mood for the occasion.

2. They Protect the Contents

Tissue and filler aren't just pretty - they're practical as well. They help cushion and protect delicate items or help separate multiple items in the same box/bag. This is especially important for items going through transit or handling. You can use shreds or wood wool for heavier items and double layer tissue for a soft yet protective finish.

3. They Add Volume and Luxury

If you're working with a deep gift box, hamper or bag, filler adds height and structure so your items don't sink to the bottom. It also helps hold products in place for a polished, "propped-up" look which is perfect for presentation photos or customer gifts. It's also a great way to make even simple items feel more premium.

4. Builds Suspense for the Customer

Unwrapping a beautifully packaged gift taps into emotions - it builds excitement and adds a tactile element. Layering tissue, filler, shreds, and more tissue sealed with a label invites the customer to slow down and enjoy the moment of unwrapping their item. In a way, the tissue and filler helps the customer savour the moment of opening up their purchase.

5. They Offer Easy Customisation

With a wide variety of tissue and shred colours, it's easy to personalise your packaging without investing in full custom boxes or bags. A few sheets of metallic tissue or brightly coloured shreds can instantly make your packaging feel seasonally on-trend or brand-specific.

Wrap Up

So tissue and filler matter. They bring the perfect balance of protection and presentation, helping you create an unforgetable moment your customers will remember. Explore our full range of tissue paper and shredded filler!